Leadpages is an online platform used to collect qualified leads, sell products and services, and engage members of an existing community. It does this through one or a combination of the following: code-free websites, standalone landing pages, pop-ups and alert bars in an existing website, opt-in texts, and a social media ad builder.
These tools are supported by split testing and performance analytics so businesses can optimize each one for maximum conversion. There is no need for coding knowledge since all it takes is drag-and-drop page elements to create and publish content.
Leadpages provide businesses an all-in-one solution to capture qualified leads and convert these leads to customers. This solution is not a simple tool wherein companies would have to start from scratch regarding their page design and content. Users access multiple templates with pre-loaded content that they can easily customize according to their business’ offer or industry.
Leadpages give users real-time suggestions on how to improve traffic conversion. It also lets users integrate the website, landing pages, and other tools in the platform to third-party marketing tools and analytics.
Users can easily accomplish the work of weeks of web development within a few hours. Design elements are easily accessible through a sidebar with all the customizations available. Placing and resizing elements are done by dragging and dropping. Clicking on any button or widget would bring up options on a font, font size, button, and text colors.
Leadpages customers can connect to more than 40 tools for online sales and marketing. Some of these (like Hubspot, Marketo, and Salesforce) have advanced integration for directly send lead information between platforms. It also has Zapier integration so businesses can access more platforms, CRMs, or apps.
Users do not need coding knowledge to design the page and menu since they need to drag-and-drop page and menu elements to customize their website. The global website style settings, like fonts and favicons, drastically decrease the time needed to build the site or change its look in the future.
Leadpages offer customers a 1-on-1 call with their launch specialists. They also provide live question-and-answer weekly conducted by their marketing experts. There are virtual workshops to give businesses supplementary knowledge of digital marketing. There is also an owner’s manual, various how-to articles, and guides available on their website. Customers can reach customer support through phone, email, and chat.
All plans start with a free trial that lasts for 14 days. Payment is made through credit card upon the expiry of the trial period.
($19 per month for monthly payments / $15 per month for annual payments)
($37 per month for monthly payments / $25 per month for annual payments)
($79 per month for monthly payments / $48 per month for annual payments)
($321 per month for monthly payments / $199 per month for annual payments)
Leadpages is an excellent tool for those who want to take their business to the next level in the easiest way possible. The price will put some people off. But, it costs significantly less compared to developing a website or a landing page from scratch. Moreover, Leadpages can let businesses get their website and landing page set up within hours compared to a web developer requiring days to weeks to do the same thing. If a company has the budget for a Leadpages pro plan, the price would be justified by the tools and features that it can access.
It is difficult to find an alternative to Leadpages that offers the same conversion tools. It is not a simple landing page builder since it also lets people build websites, pop-ups, and alert bars. In terms of building landing pages, those that come close to the capability of Leadpages include Instapage, ClickFunnels, OptimizePress, Unbounce, Sendinblue, Ontrapages, ThriveThemes, and GetResponse.
These landing page builders have similar features such as marketing automation, multi-user access, social media ads integration, sales and marketing pages, and e-mail marketing integration. Most of these also have the drag-and-drop feature that lets users DIY the design of their landing pages.